February 2020


THE Gold Coast’s leading real estate agency, Ray White Surfers Paradise Group (RWSP), has appointed a new head of projects as the company prepares to take further advantage of the city’s development growth.

Caitlin Rosenboom, co-founder of Place Projects, joins the group with almost 20 years of industry experience and will lead the charge in the group’s highly successful project marketing division.

The experienced team at RWSP has been involved in project marketing since the early 1990s and is one of Queensland’s leaders in project marketing and management. The division has been responsible for some of the leading projects on the Gold Coast over almost three decades.

RWSP Group CEO, Andrew Bell said Ms Rosenboom will be a welcome addition to the thriving team which is looking to capitalise on the new development cycle the Gold Coast is experiencing.

“We are thrilled to welcome Ms Rosenboom as Ray White Projects enters a new era and capitalises on the continued development growth on the Gold Coast,” Mr Bell said.

“Development on the Gold Coast has reached a fascinating stage and we have been working at developing a team that can meet the needs of the high quality and sophisticated developments which are becoming more and more common across the Coast.

“With Ms Rosenboom now on board we’ve also introduced a further five employees to Ray White Projects, so we have a fantastic team with expertise in projects of major significance who can assist with everything from site acquisition, to sales and successful project completions.

“We know that together with Ms Rosenboom’s experience, and the strength of our team and our network, it will be an exciting time ahead for Ray White Projects as we look to further expand the division.”

Ms Rosenboom has had success marketing and selling a number of key developments in Brisbane’s inner-east, working closely with developers including Watpac, Stockland, BMI Group, Urban Properties and Jadecorp.

Through Place Projects Ms Rosenboom has managed, marketed and sold everything from boutique apartments, to vacant land releases and mixed-use projects and was previously appointed for the sale of projects in excess of $250 million.

“I’m looking forward to bringing my experience to the table with Ray White Projects, aligning with such a reputable company and growing our division as the Gold Coast continues to become a beacon for development on a national scale,” she said.

“Ray White Surfers Paradise Group has such a strong presence in the industry and I’m eager to continue building on what is already a highly successful arm of the group.

“There is certainly a lot of opportunity on the Gold Coast and to be a part of a team that has all the resources, knowledge and expertise to really capitalise on this is exciting,” she said.

Ms Rosenboom’s appointment comes on the heels of the highly awarded RWSP group celebrating 30 years in business.

Mr Bell said the company has had a strong start to 2020 and was bolstering its projects division to manage the high growth projections on the Gold Coast.

“The city is growing exponentially, and we need more projects to accommodate our growing population.

“Developers know they need the full package when marketing their projects and we believe the access to our expertise and the Ray White network – which is the largest real estate agency in Australasia – will maximise every opportunity to sell their projects widely.

“Our networks also expend internationally into Asia, China and the Middle East, giving us an unrivalled advantage when it comes to selling off the plan on the Gold Coast.”ENDS